Monday, 28 December 2009

Other Niche Social Networks - Cash in now.

This%20Window

We are all now very aware that the success of a website depends on a myriad of  variable factors. One  stratagem employed by Optimizers to 'sell the brand'  via social networking sites. One of the main distributors is Twitter - if you already have an account you will be aware that the posts placed are 99% twitter shit. There are however more niche networking sites.

I was trawling through my emails and I had one from Lolita Jenings who was singing the praises of RandRWorld.com. The content of the email appeared official so I replied back asking for more information. Below is the reply she sent back.


Hi, thank you for your attention. I'm Pr-manager in R&R music company

Discovering new music, creating new partnerships, and establishing new relationships are all integral goals of R&R Arena.
R&R World is one of the most innovative and forward-thinking music networking websites on the web. It offers different profiles and features for artists, venues, music professionals, and every day music lovers.
Artists can create announcements on their profile pages to advertise upcoming shows or album releases. All users can create playlists with any track that has been uploaded by an artists so they can listen to their favorite songs over and over. And venues can advertise upcoming events or search for artists to perform at the venue.
But the main features of R&R Arena are:
  • "The Market" - offers free publishing rights to artists and helps them to shop their music around to various people and companies who are looking for music to use in various different mediums.
  • "The Brokerage" - offers the unique service of pairing artists with companies who are looking to create a certain brand image for their company or their product. Both of these services provide great opportunities for artists and companies that can't be found in many other places online.
Come and see how easy it is to get started, upload music, videos, and pictures, and start networking. R&R World even has its own wiki system to help users discover what all the features do and how to use them! This is truly a user friendly network within the music world. Be heard at R&R World.

There are lots of alternative networks out there - maybe this one can offer something different? We made a page here: thiswindow . Let's see what happens.
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Sunday, 27 December 2009

Strategic Alliance

Creating strategic alliances between companies and/or individuals enables common goals to be achieved for mutual benefit. You don't have to be a massive organization to benefit from cooperation, sometimes big fish need smaller fish to develop ideas and strategies - get out there find a partner!


During the Summer of 2009, Windows and ReverbNation created a strategic alliance that enabled independent musicians and artists to give away their music for free - but be paid by sponsorship of these songs. This was a radical 'win win' business proposal - the sponsor, Windows, were able to embed advertising into the graphic (cover artwork) of the downloadable mp3 and the artist was paid. The payment per download to the artist was low in comparison to iTunes, Amazon etc. but the value in exposure, reaching a larger market, was generous compensation. These participating artists have been given the opportunity to let their 'Sponsored Song' continue as a free download in a new archive as part of a new initiative called “Playlist 7”

“Playlist 7” is again a joint marketing venture between Windows and ReverbNation but this version of the same idea has a few twists. In principal it follows the same methodology, giving away a pool of free music to whoever is interested. Fans, friends and followers on Facebook, MySpace and Twitter of Windows have special access to a weekly pool of 50 new 'Featured Artists' to sample. Fans can download up to 7 of these songs free, and those downloads help decide which artists’ songs will be available for everyone to download the following week.
Reverbnation have without doubt the best tools and philosophy of all the music 'fan site' websites out there in webland and this partnership with Windows is a true contender to take over the crown in the download wars. This maybe embryonic but this could be the business model that knocks iTunes et al off the top of the ladder and enables the consumer to have free music. This strategy could be indirectly the solution to illegal downloading.

Monday, 7 December 2009

Art and SEO Pornography

For some women sexuality is their most powerful tool, their sexuality is used to get ahead in life, a bargaining tool to make more money or to get what they want....

The acceptable age of voyeurism?


The Internet is a tool that connects you with businesses and people and smart businesses, communicate with their clients directly, pulling in the voyeurs and boosting their sales; they stay in front of the curve and their rivals. All this is achievable by using the Internet to its full marketing, and interaction potential. Try your hand at real search engine optimisation, look at your site and fix those broken links, update the content, sort out the keywords and phrases. Harnessing the power of the Internet to improve your website’s rank in the search engine results pages is a way to achieve your dreams. Don't be content with just having 'lookers' or 'peepers', be more positive and proactive with your time, improve and inspire, corral your visitors and steer them towards your products. Create a cage that keeps them locked into your site; tame them so they don't want to leave. Set your traps carefully and take money from your visitors.

Art history lists dozens of examples of 'fine art' that crosses the dubious line between art and pornography. Some of the most famous paintings in the world were originally little more than naughty pictures for very rich men. The act of looking or 'peeping' was undertaken for the purpose of achieving some sort of sexual excitement. The observer generally did not seek to have sexual contact with the real person being observed. Artists purposely cross the line but intellectualize it away. Peudo-artistic photography magazines produce porn and use the art tag as a disguise. Nothing changes.


This%20Window

In reality men still hold the power, we define what is attractive and what sells - that is how marketing works. We are weak we can't resist great tits and a nice ass. Whose fault is this? Women validate our weakness by willingly displaying them.
 

Get into search engines

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